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‘Darshan’ for tourism

When we travel, we either discover America or succeed in finding ourselves. This is a lesson good enough for any country’s foreign policy, tourism policy and even economic policy. A…

How to build tourism

Arguably Pakistan is a prime destination for tourism. This has been promoted by various governments, including the recent government of the PTI. There is some sense in this. With its…

Industry 4.0 in Pakistan

Industry 4.0 can be called the Fourth Industrial Revolution that introduces relevant improvements to be integrated into smart and future factories. This will lead to the fusing of the digital…

Our tourism potential

Pakistan, a culturally and socially diverse country, boasts a civilisation going millennia; the country is host to cultural relics inherited from the knowledge and experience of communities, historians, artists, archaeologists,…

Hospitality and tourism in GB

Gilgit-Baltistan (GB) has become the hub of private investment in the hospitality industry with the growth in tourism in recent years. The thriving tourism is a boon as long as…